Search Engine Optimization

Want to improve your site’s page rank? Well I do. What I have been trying to do is make sure to use the abstract, keywords, and description meta tags. To optimize your site make sure your site defines the following tags in each page’s header section.

<META name='abstract' content='...'>
<META name='description' content='...'>
<META name='keywords' content='...'>

In your content add H1 and H2 headers to describe keywords and content title as they are weighted heavily. Make sure that your headers are descriptive of your content. I also make sure to always use the title attribute for all anchor tag and an alt attribute for all my images.

I would also recommend you define a sitemap page that links to all the pages in your site. In fact, Google has defined an XML format for you to describe your page’s sitemap and register it with Google Sitemaps. But perhaps the most important thing is to update you site on a regular basis, daily if you can but at a minimum 3 times a week.


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